Happy Nutrition Month! Today we celebrate National RDN day by hearing from two RDNs and one RD2B entrepreneurs. We sent them nine questions to get to know them, their careers, and of course hear their advice for other RD2Bs! The Texas Student Dietetic Association loves our Texas RDNs and we admire all the hard work and love you put into the field!
1.What got you interested in the field of dietetics?
When I was a senior in High School, I started developing an adverse reaction to everything I ate. I developed terrible gastrointestinal conditions, thyroid hormone imbalances and awful skin breakouts. After a year and a half of going to different doctors, dermatologists and skin specialists, I started to track my diet for clues. During my journey to discovering what good nutrition could do for me, I fell in love with the science behind it. I was later diagnosed with a food allergy to Soybean and since then, I have grown even more in love with using nutrition for healing purposes. Finding my passion in the dietetic industry was not where I thought I would end up but I couldn’t have dreamed of a better vision for my passion.
2.What/Who inspired you to venture out as a nutrition entrepreneur?
My husband inspired me to be my own entrepreneur. He is involved in the outdoor industry and was brave enough to branch out and start his own business. His passion and knowledge in the entrepreneur world has helped me step out of my comfort zone tremendously. He has always supported me to do what I love, if it wasn’t for him, I don’t know that I would be as brave as I am today. I worry about the “What if I don’t try” more than I worry about “What if it doesn’t work out?” I am a very creative person and it’s hard to bottle that up. I can’t stand to be sitting at a desk, confined to rules and regulations. I use my passion for dietetics when I am out in the field living it, hands on and helping others.
3.How did you get your idea/concept for your brand?
I have always seen other people working on blogs and I’ve always wanted to know what it was like to have one of my own. I wanted my nutrition blog to be fun but educational in purpose. People learn best when it’s entertaining, personable and fun. I tried to evolve my nutrition blog around this idea, educating friends, family, and others about healthy nutrition. I wanted others to see and experience the passion I have for nutrition and how monumental it is for our health.
4.What services do you offer as an entrepreneur?
I offer nutrition education through my blog posts. Alongside my nutrition blog, I also offer nutrition classes to high school dance teams around the state of Texas. This started with a company called Crowd Pleasers that hired me to teach their staff about healthy eating on-the-go and how to stay healthy during busy work days. Furthermore, I offer meal prep plans and packages for private customers who need some guidance on how to manage their meals during the week.
5.Are you part of any DPGs?
BCS Dietitian Group
6.How do you advertise your business and why did you choose these platforms?
I use WordPress.com as the host site for my nutrition blog. I also use other social media platforms such as Instagram, Pinterest and Facebook to help promote my blog posts. I chose these platforms because they get high levels of traffic and I have seen good return from them.
7.What do you attribute to your success?
I have found that originality is key in the entrepreneur world. With so many people trying to make it out the world with their businesses, people don’t want to see the same things over and over again. I think branching out and trying things other people haven’t makes you unique and enjoyable to watch/follow. I know people like to see others who have different ideas and different ways of doing things. However, on the opposite side of things, people also like to see some form of familiarity. If your work is too radical or uncomfortable to watch/follow, people won’t stick around. It’s finding the balance between familiarity and originality that leads to success.
8.How would you describe your responsibilities as a business owner?
Right now my responsibilities are pretty minimal. I am a Dietetic Intern during the week and most of my attention goes towards school. I am waiting until after my internship until I plunge head first into my work more. I also anticipate more responsibilities as my business grows down the line. During the week, I am responsible for creating and uploading creative blog posts. I try to upload 1-2x week on my nutrition blog and almost every day on my Instagram account. My week days are pretty hectic and I don’t have too much time to spend on creating content, I mainly use the weekends to create posts for The Healthy Chew. Time is always tight with me, sometimes I have to plan a couple weeks in advance depending on where I am and where I will be uploading. Furthermore, I am responsible for answering emails and questions that my followers ask me. I try to respond within a timely manner but let’s face it, time gets away from us all.
9.Any advice for nutrition entrepreneur wanna-be’s?
If you have a dream to branch out, do it! I can only say that with experience. It has already been so rewarding and I am still only in my beginning stages. I would also advise you to never give up. Things always start slow and you won’t have success right away, be calm and patient, good things come to those who are passionate and dedicated. Everyone who has ever been successful started small, if you want something in life all you have to do is START.
Thank you Stephanie Rackley, owner of The Healthy Chew!
Nutrition Entrepreneur/Dietetic Intern
Stephanie will be a dietitian by the summer!